What to Know Before Building a New Sports Facility

Tips to Increase Revenue at Your Indoor Football Facility

« Blog | Written by Kathryn Dressler | | (0) Comments |

Over the past two years, flexibility has become essential for businesses to survive all the changes and uncertainty brought on by the coronavirus.

Ensuring your indoor football facility can consistently generate a sufficient source of revenue is critical to long term success and profitability. In today’s business landscape, that means getting creative and adapting to changing needs.

If you’re wondering how to achieve this, here are four ways sports facilities can diversify revenue streams to increase profitability and growth potential.  

Multifunctional Sports Facilities

While many sports facilities were traditionally designed to serve a distinct purpose, we’re now seeing a massive shift to versatility in space usage to create dynamic, multifunctional spaces that allow for seamless transitions between activities.

One great example of this is Tottenham Stadium. Home of the English Premiere League’s Tottenham Hotspur, Tottenham Stadium’s pitch can be adjusted based on the sport that’s being played. The stadium typically hosts football events which require a natural grass pitch—but the venue also hosts two NFL games per season, in which artificial turf is used.

In order to host as many football events, training camps, group lessons and other sports-related activities as possible, you’ll want a sports facilities venue that’s versatile and able to adapt to changing needs in order to position your indoor football facility for long term growth by diversifying your sources of revenue.

Sponsorships

Sponsorships can bring in big money for your indoor football facility—but it’s important to be selective about accepting sponsorships. Because you will have to display sponsors’ marketing collateral throughout your facility, it’s important to be selective and only accept support from brands or organizations that reflect your company’s values.

Advertising

Advertising is one of the most effective ways to increase revenue for your indoor football facility. It’s a no-brainer to take advantage of idle space by selling advertising opportunities in the most popular areas of your facility where they’ll have the greatest visibility and ROI.

Examples include:

  •  Entrance gate
  • Concession stands
  • Restrooms
  • Scoreboards
  • Perimeter Fences
  • Seating

Sports Facilities Management Software

Sports facilities management software continues to grow in popularity given its ability to increase efficiency and productivity, reduce the risk of human error, save time and money, and enhance the customer experience. On top of that, the low upfront cost structure of a cloud-based software solution makes it a financially attractive option for football clubs and sports facilities of all sizes.

Benefits of choosing EZFacility

EZFacility makes it possible to manage your football club or indoor football facility, from any device with our fully responsive and easy-to-navigate user interface. Save time with simple, clean workflows and processes designed to anticipate your business needs. We’re securely hosted on Amazon Web Services and boast a 99.99% uptime.

Additional benefits include:

  • Sports Facility Scheduling: Simplify your sports facilities management using our color-coded calendar to view resource availability, create reservations, and assign instructors, officials, and coaches.
  • Check-in & Memberships: Scan in members, create detailed client profiles, automatically collect dues, verify player identities and registration status with branded player cards.
  • Point of Sale: Speed up purchases, gain control over your non-recurring revenue, and allow members to make payments throughout your club by simply scanning their ID card.
  • Online Registration: Allow players to register online for leagues, tournaments, camps and clinics. Provide online access to forms, waivers, and payment history.
  • Coach & Lesson Scheduling: Manage all aspects of league and tournament scheduling and provide real-time team schedules, registration, stats, and standings on your website.
  • Billing & Payments: Consolidate all revenue streams into one system to track the sale of packages, memberships, and point of sale items.

Want to learn more? Schedule a free online demonstration and personalised product tour today!

You may also be interested in:

Key Considerations Before Building a New Sports Facility

Marketing Ideas for an Indoor Football Facility Business

Football Facility Business Trends

Leave a Reply

Your email address will not be published.