5 Methods of Communication Due For A Comeback

You need to contact a client and are considering between a phone call or an email. After a pause, you choose email. Ideally immediate results follow, the clients response is swift, and you move on now that your objective is complete….or is it?

read more

Corporate Fitness Programs

Remember a little something called the Affordable Care Act (ACA) of 2010? This federal statute has completely changed the landscape of corporate fitness programs. In an effort to reduce health insurance costs, the ACA established new incentives and policies to increase the accountability to corporate fitness and wellness programs. These incentives can be broken down to two types of programs:

read more

Safety First: Exploring Risk Management Best Practices

Aside from making sure clients are having the best experience possible at your club, you’re second largest priority should be ensuring visitor safety. However, as most club and facility owners know, this is no easy task. From establishing safety protocols and procedures; scheduling inspections; forms and contracts to sign, and making sure all other aspects of your business are running seamlessly, it’s a lot to handle. How can one person accomplish all of this?

read more

Reap The Benefits Of Member Loyalty Programs

Have you ever heard of Endowed Progress Effect? Chances are, if you majored in psychology or marketing in college, you’re well aware of this phenomenon. However, the average consumer may not be aware of this effect, but experience it every single day.

read more

Booming Trends: Anti-Gravity Yoga

Once upon a time, I had no interest in yoga at all. I thought yoga was all about meditating by candlelight and singing “oms” in unison with twenty or so strangers. As a health and fitness enthusiast, I was under the impression that a “good” workout had to include intense cardio and heavy weights -- neither of which, to my knowledge, were present in most yoga classes.

read more

Pages